About the Authors

Michael Nitti

Michael has been touching people’s lives, as well as their hearts, for over four decades. As a full-time coach for over 15 years, Michael has worked with thousands of clients worldwide, drawing upon all that he has learned over thirty-five years of intensive transformational coursework and study, as well as what “showed up” as a result of his "spiritual awakening" in 1983.

Having held Executive-level positions in several industries, Michael found his true calling in 1997 when he was recruited by Robbins Research in San Diego. Where for the next eight years, he was privileged to serve as a member of Tony Robbins’ Executive Team - which allowed him to not only travel the world in support of Robbins’ extraordinary events but to evolve his coaching skills while working directly for Tony - serving as a VP for Robbins before transitioning into coaching full-time in 2005.

Since then, Michael has been one of the most prolific Life Coaches on the planet, coaching an average of 60 – 80+ clients per month, which enabled him to refine and perfect his signature teaching, "The Trophy Effect" (which was published in book form in 2009) - all of which resulted in his being featured on the 'EXTRA' television series "The Masters" in 2017.

Michael Nitti

Erica Nitti Becker

Erica’s philosophies of life are “anything is possible” and “facing fear is your true teacher.”

After surviving a near-death experience when she was thirteen years old, she experienced her first spiritual awakening. Doctors called her recovery a miracle. Through training both her brain and body back to health, Erica’s thirst for life and her mission was sparked!

Through travel and adventure, she thrives on finding new adventures - experiences that require her to push herself through her fears and comfort zone in order to grow physically and spiritually.

Erica’s defining moments have been skydiving over the Hawaiian Islands, competing in a 24-hour, 100-mile, multi-sport race through the desert, trekking 40+ miles in two days through the Grand Canyon (for Project Athena, a non-profit organization), hiking Machu Picchu, and experiencing a kundalini awakening in Italy.

For nearly a decade, she has been coaching business owners and professionals to enable them to achieve success on their own terms, professionally and personally. She has also been a consultant to many authors, speakers, athletes, and experts in a variety of fields.

Erica is passionate about teaching people how to master their minds, breakthrough inner resistance, and bring awareness to living at a higher level of consciousness. Her spiritual beliefs and practices, in conjunction with her strong will, are a solid foundation for her insatiable desire to help people align with their purpose and passions. Her energy, passion, and enthusiasm are contagious to everyone around her.

Erica has passionately logged over 10,000 one-on-one coaching hours, working with hundreds of clients. Her clients not only achieve the results they desire, but they also receive what they didn’t know they needed.

A woman sitting on the ground next to an old truck.

Erica Nitti Becker

Erica’s philosophies of life are “anything is possible” and “facing fear is your true teacher.”
After surviving a near-death experience when she was thirteen years old, she experienced her first spiritual awakening. Doctors called her recovery a miracle. Through training both her brain and body back to health, Erica’s thirst for life and her mission was sparked!

Erica Nitti Becker

Erica’s philosophies of life are “anything is possible” and “facing fear is your true teacher.”

Through travel and adventure, she thrives on finding new adventures - experiences that require her to push herself through her fears and comfort zone in order to grow physically and spiritually.